Sunday, 17 November 2013

Film Title Brainstorm




Together, we have decided on basing our film  trailer on the social realism genre therefore the title of the film was fundamental in catching the initial attention of a target audience.
We agreed that ‘Dreamz in the Hood’ would be our final film name, however before coming to this conclusion, we had anticipated using several other possible film names.
‘BOYZ’: was our first runner up film title choice. We believe that social realism films tend to be male dominated and that ‘boyz’ were going to be the focus of our film trailer therefore it would be effective to simply call our film ‘boyz’. We didn’t end up going with this film title as we didn’t believe that this title doesn’t do well in grasping the attention of our audience or make them interested in pursuing the idea of watching a social realism film with this title.
 ‘Road Runnerz’: was our second runner up film. As a group we felt as though ‘Road Runnerz’ sounded good as a potential film name but we didn’t believe it gave our audience enough insight into what our film was going to be about. But we agreed that the film name had the second most potential. 
The last five names which included:
  • Choice is Yours
  • Our Life
  • Hope
  • Way Out
  • Ragz 2 Riches
Proved to be the least favorite both among our audience and as a team. We felt that these titles were the least effective in revealing the most prominent themes within our film trailer. Someone we had questioned about the film title 'Hope' stated that "it better suits a romantic drama". We also received general feedback which varied from informing us that the titles were "too simple" or " too broad".

This led us to the conclusion of choosing 'Dreamz in the Hood' which we felt most related to our story line as "dreamz" connotes escapism which we detected as being one of the most common themes in a social realism film. Adding the 'z' in replacement of the 's' at the end of "Dreamz" adds more appeal to the film and those we intend to watch it, this was said by random members of our audience. 

Completed by Abena Amoako

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